Tagged: Trade Show Booth

2023-03-10

WHAT IS THE STANDARD BOOTH？CHOOSING THE RIGHT TRADE SHOW BOOTH SIZE

What Is The Standard Booth?

A standard booth is a temporary structure that is commonly used in events and exhibitions to showcase products or services.It typically has a modular design and can be easily assembled and disassembled.

Standard Booth Sizes

The dimensions of a standard booth can vary depending on the event and the organizer’s specifications, but a typical size for a standard booth is 3 meters by 3 meters (9 square meters). However, some events may offer larger booth sizes such as 3 meters by 4 meters or 4 meters by 4 meters.

When it comes to selecting the right exhibition stand design in UAE, bigger is not always better. From an exhibitor’s point of view, choosing the right size of an exhibition stand design for your business is a careful balance of exhibitor costs to visual impact. All these factors determine your ROI.

Which exhibition stand design layout should you select?

Get More：《6 Different Types of Trade Show Booth Pros and Cons》

Standard booths are often used by exhibitors who are looking for a cost-effective way to showcase their products or services. They are also a popular choice for small and medium-sized businesses that have limited resources but still want to participate in events and exhibitions. Standard booths come in a variety of configurations, and exhibitors can choose from different layouts, materials, and finishes to create a custom look that reflects their brand and message.

Booth builders in the UAE offer a range of services to help exhibitors create the perfect booth for their event. These services typically include design, fabrication, installation, and dismantling.

How Big Should Your Trade Show Exhibit Be?

There is a general rule that determines how big should be your custom exhibition stand design be. It depends on the size of your team. More team members require more floor space. A small booth with a big team can feel overcrowded. Visitors instinctively avoid crowded areas. So, if your team is big then you should go for an exhibition stand design that offers more floor space.

Searching For A Booth Builder In UAE?

From diverse exhibition stand designs to several exhibition-related services, Maeander offers a variety of services that are necessary during a trade show.

Our standard booth (including frame, panels, stickers, lamps, all furniture).Contact Us for your get a quote.

In conclusion, a standard booth is a cost-effective way for exhibitors to showcase their products or services at events and exhibitions.

Blog

2023-02-01

How to Drive Traffic to Your Trade Show Booth?

How to Drive Traffic to Your Trade Show Booth? You can try the following method：

Exhibition Before：Use Social Media to Drive Traffic to Your Trade Show Booth
Unsurprisingly, social media has become the primary mode of getting the word out about your trade show event and encouraging people to visit you.

Reaching out to your Twitter, Facebook, Instagram, YouTube, and Pinterest audiences is the first step towards drumming up interest in your trade show booth. Use YouTube videos, Twitter hashtags, and Facebook live events to trigger hype and excitement around your trade show presence. Share plenty of new content around a month before the showdown, so that your followers have plenty to be intrigued about in the buildup to the event.

Exhibition During

Use social media in a way that will keep the conversation going even during and after the trade show. For instance, you can announce lucky draws for people who retweet your tweets, share your Facebook posts, or subscribe to your YouTube channel. You can also set up a live newscast from your booth to update your social media audience about the show’s goings-on and future events.

You can make your social media marketing campaign more effective by combining it with proximity marketing. For instance, as soon as an attendee is close to your booth, you can send them a text on their phone about a game that you would like to play or a special offer that they can benefit from simply by stopping by. Also provide QR codes throughout the booth to make it easy for the attendees to locate you on social media and discover more about your business.

Once the show is over, do not forget to thank the attendees for visiting your booth. Make sure to share plenty of pictures and videos for anyone who may have missed the event.

Make it Comfortable
Choose a Unique Theme to Drive Traffic to Your Trade Show Booth
If you want to incite the interest and curiosity of the attendees, you need to get creative with your trade show booth theme. The theme can be central to your message, or just add a bit of fun and liveliness to your booth. You could also pick a theme relevant to the location, time of year, or an ongoing trend.

Create a comfortable space so people hang around your booth, hear what you have to say and interact with other visitors. A booth with lots of visitors attracts even more visitors.
Set up your booth (or an area of your booth) like a lounge or living room. Add floor mats as cushions for people who are standing in/around your booth. Add seating and make food and drinks available
Charging stations: Offer charging stations for phones, tablets and computers. Again, this helps to keep visitors to your booth hanging around
Workspace: Build workspaces where visitors can set up their computers to work, check email, etc. You can also use this space for meeting with prospects and customers

Lure Them In

Pick the Right Location & Attract People to Your Booth
Use the map of the trade show location to pinpoint all the high-traffic points (for example: exits, entries, charger booths, restrooms, and snack stalls).

Another way to attract visitors is to have exciting things happening at your booth. Rather than just stand there giving your spiel to visitors, offers ways they can be entertained, interact with your brand and immerse themselves in your company.

Mini golf
Hire entertainment
Bubbles
Mini massages
Videos, polls and surveys on tablets

To learn more about designing/building the perfect trade booth, please feel free to check out our website.

Blog

2023-01-13

6 Different Types of Trade Show Booth Pros and Cons

As we all know, there are six types of booths: inline booths, corner booths, peninsula booths, island booths, walk-through booths and multi-storey booths. Do you know their advantages and disadvantages? please look down。

Inline Booth： Easy and Focused
One-sided booths are a common form of booths in the exhibition hall. The appearance of the booths, as the name suggests, only one side of the booth is open for customers to see.

Advantages:
✔️ Simple booth design
✔️ The price is relatively cheap
✔️ Plenty of space for graphics and brand communication
Attention:
⚠️ The booth design has few changes
⚠️ The customer dwell time is limited and the space is low
⚠️ Selected exposure items are required

Corner Booth：Success is Always Around
Corner booths are also called double-sided booths. When customers pass by the booth, they can receive information from both sides of the booth.

Advantages:
✔️ Flexible booth design
✔️ Lots of customer exposure
✔️ Plenty of space for graphics and brand communication
Attention:
⚠️ Space planning needs to avoid visual crowding
⚠️ Both sides of the booth should be exposed with eye-catching design
⚠️ There are fewer corner space avalible at the trade shows

Peninsula Booth：One wall up, One Chance Up
Peninsula Booth are also called 3-slides open booths. In short, the booths are fully open on three sides. Customers can clearly see the booths from the front of the booth and from the left and right sides (multiple angles). The booth design is more flexible and creative than opening a booth on both sides.

Advantages:
✔️ Lots of opportunities for creative stand design
✔️ Lots of customer exposure
✔️ Create a strong brand impression
Attention:
⚠️ It takes up a lot of space and costs a lot.
⚠️It is recommended to hire professional exhibition design company to customize your booth

Island Booth：Open Space, Open Mind
The island booths have changed a lot in design and are popular booths for industry leaders or big companies. Because island booths can be tailored to suit the needs of companies. However, the design of island booths is complex, and there are many details that need to be paid attention to, such as product display methods, booth moving line planning, etc., and the details that will affect the value of customers’ viewing of the booth cannot be easily ignored.

Advantages:
✔️ Lots of opportunities for creative stand design
✔️ Lots of customer exposure
✔️ Create a strong brand impression
✔️ Multiple product display methods can be applied
Attention:
⚠️ The planning of the moving line must be clear
⚠️ The display is diversified, and the display method must be selected carefully
⚠️ It takes up a lot of space and costs a lot.
⚠️It is recommended to hire professional exhibition design company to customize your booth

Double deck and Walk-through Booths
The first four items are common exhibition booths, and the last two items are less common, so they are only briefly introduced.

The double deck booth , as the name suggests, is to build a second floor on the booth, efficiently use the booth area and expand the benefits. Special attention should be paid to the time schedule for the construction of the double deck booth, so that it can be completed on time.